Email Marketing

Hey guys... im usually in the graphics field but lately ive been assigned from work to mass mail ads to old clients for our new products.

Any tips for mass mailing? cool softwares or tips not getting spam blocked and stuff like that?

whats the best way? attach a big picture of your ad? html format?... bahlbalh..

PLEASE.. need help.. thanks!!!

Just going to mention that this is a little OT for this thread.

We deal with the issues of setting up, upgrading and tweaking Email servers...Not really a forum for marketing.

That said ... What is your goal, are you setting up your (or your companies) email server? or are you the graphics guy?
A google of Mailing Programs should give you a start.
If you are setting up an email server...bring on the questions.
Also, there are some tutorials and guides on building mailing lists.

But, remember...No One Likes A Spammer..