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    My Experience is a bit different. Google is now giving more importance to the information available on websites pages. I have seen a couple of sites that are having no PR but still rank on top positions.
    Agree with your thoughts, even i saw many of website with the 0 PR but they still rank 1st in Google ranking just because of better content..
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    Now page rank is not important. Google doesnot give importance to page rank. To improve ranking, post back link good site rgardless of PR.
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    Google Page Rank Is not directly related to keywords ranking, but high PR means good quality page and it keep ability to rank in search engine, rest of the thing is DA Domain authority and PA Page authority, these are also a parameters to measure Page and site quality.
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