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    Did search engines still allow reciprocal link exchange ?


    Did search engines Google still allow reciprocal link exchange ?
  2. #2
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    NO please.
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    Some forms of link exchange are considered to be link schemes which Google certainly does not like: https://support.google.com/webmaster...er/66356?hl=en
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    Reciprocal links are not much favored by search engines as they denote more like link trading which is strictly prohibited by Google. Thus reciprocal links will not provide any value to your website except sharing traffic between two mutual domains.
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    Reciprocal link exchange is not effective in seo anymore.
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    Mutual Link exchange is black hat technique in SEO which should be not be done. Google algorithm is powerful , figure it easily, and may penalize the website.
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    Well, I think you have your answer. Closing this one!

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